News - 11/01/2004

Wrenchead Newsletter November 2004

Electronic Catalog Update
By Dave Young

Here is what one Wrenchead user has to say:

"The Wrenchead Catalog and Interchange tools have raised our company to the new levels of efficiency required by today's extremely competitive market condition."

Steve Gresalfi
Hempstead, NY

2005 Model Year data is available in Wrenchead Catalog Today.

The current Catalog data already includes hundreds of filter applications for 2005 model year vehicles! You won't see these numbers in other Catalogs. When it comes to timeliness in data coverage, the proof is here again that Wrenchead is the timeliness leader. Remember that missing data is lost sales and lost profits. Wrenchead's ability to bring you data faster helps you make those sales and beat the competition. Just ask our customers. They will tell you that we are publishing data within 30 to 90 days after receipt.

Wrenchead is the leading publisher of ACES Data.

ACES is the latest data standard and is desiged to put more complete and accurate data at the fingertips of todays Aftermarket Parts Professionals. Aftermarket part manufacturers submitting ACES files for publication in the Wrenchead Catalog are seeing record turnaround times. Our latest ACES kudos goes to East Penn Manufacturing for submitting an ACES format data file that passed every level of QA to publication without issue. Great job East Penn catalog team! ACES is the enhanced data standard developed by the Automotive Aftermarket Industry Association to enable different part manufacturers to organize information on their products in a common format. Wrenchead accepts data in many formats including ACES and the legacy AAIA format. If your lines aren't currently listed in the Wrenchead Catalog, let us know. Publishing in Wrenchead is a sure way to increase your sales opportunities. Successful manufacturers know that if they want to sell product today, they need to be in the Wrenchead Catalog.


New and updated lines on the Volume 8 Number 11 (November 2004) Catalog release include Autopart, International, Autotech, Bosch, Cardone Select, Carquest/Raybestos, Clevite Engine Parts Undersizes, Continental Hose, CV Unlimited, Defense Filters, Dorman, Federated Brakes, Four Seasons, Fram, Fram Double Guard, Fram Pro Filters, Fram Tough Guard Oil Filters, Fram Xtra Guard Oil Filters, Friction Master, Gabriel, Gates, Lapointe Systeme, Mileguard, Motorad, Motorcraft, Orange County Alternator, Parts Plus Brake Hardware, Pennzoil, Performax, Philips Lighting Company, Pioneer Barnes, Powerflow, Pro Gauge, Pure One By Purolator, Raybestos, Raymold By Raybestos, Redatech, Satisfied Brake Products, Smart Blade/Peak, Splitfire, Tomco Emissions/Fuel Injection, Trico, Tru Torque, TYC, Universal Brake Parts, Walker, Westar, and Wix.

Nexpart Update
By Jim Grubbs

Nexpart Gives Distributors Targeted Marketing

Nexpart, Wrenchead's Award-winning E-Commerce solution for the aftermarket, allows Distributors to market to their customers online. Distributor's customers log in to Nexpart to order parts, import stock orders, retrieve invoices and credits, and use Wrenchead tools like Catalog, Interchange and Buyer's Guide. But there is another powerful tool in Nexpart that allows Distributors to communicate with customers - The Home Tab.

The Home Tab alerts customers of specials, promotions, line cards, announcements, general information or even to order shop supplies and other non-cataloged items. The Home Tab can be set as the customer's default startup page when entering Nexpart putting this important marketing in front of them every time they login. Are you wasting money each month printing paper flyers that never make it to all your customers? Do you have new manufacturer lines to offer your customers you want to tell them about? Are you sponsoring a brake clinic in four weeks and want to invite your customers to sign up and attend? These are all good ways to use the Nexpart Home Tab to communicate daily with your customers. We can even show you how to add a Shop Supplies section of your own to sell non-cataloged items. You can even include pictures that when clicked can be ordered. The Home Tab delivers the message that the distributor wants, and can be changed or updated any time, real time.

Wrenchead's customers sell more parts by using Nexpart. Ask Wrenchead how Nexpart can work for you.

About Wrenchead

Wrenchead, Inc. is the Number One provider of web based Distribution Management solutions in the Automotive Aftermarket. Wrenchead produces Electronic Catalog, Warehouse/Store, Chain Store and E-business Solutions for distribution operations. Wrenchead's products increase revenue, reduce returns and improve customer service all at a lower cost. Wrenchead does business with over half of the Top 50 Auto parts distributors in North America and 20 Fortune 500 Companies. Investors in Wrenchead include Polaris Venture Partners, The Canopy Group and Goldman Sachs.

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